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How will the mix of passengers impact the revenue potential of the route?


Are there any safety and security concerns about the destination? Is there a history of terrorist attacks, natural disasters that could deter passengers from travelling there?


What is the average cost of living/visiting the destination when taking into consideration currency exchange rates? You could research average hotel prices, food and drink, local transport cost etc at the destination. How does this impact demand?


What is the economic situation of the countries connected by the route? You should research unemployment rates, GDP etc. using reliable sources.


How is COVID-19 impacting travel demand? What are the travel restrictions of the origin & destination country?


Are there any events, national holidays, celebrations at the origin & destination on specific dates where demand is likely to increase?


How would you categorise the route in terms of the passenger mix? (e.g. leisure, business, VFR or a combination). How does this impact the potential revenue for the route?


All airlines have complex route networks that connect passengers and freight between airports. An airline could have more than 1000 routes in the network in any one season.


European Short-haul Route Analysis


Module: TH60123E – Air Route Planning


Coursework Assignment (Sole Summative Task): Analytical Biogeographical Site Investigation Report


77-700271 Introduction to Ecology


The first stage of the investigation is to walk the field looking for variations in the vegetation. This could be structural (e.g. sward height) or differences in the species present (do not worry about identifying the species present at this stage).


Knowledge of the interactions between these factors is expected to come across in the report. You are also expected to apply your knowledge of ecological principles and theories in the explanation of the site.


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