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1. Provide a critical discussion on Traditional entrepreneurship and Lean Start-up process based on the design thinking. You should clearly distinguish both start-up processes and give your preference in the context mentioned above.


BE-253- Creating and Managing the New and Entrepreneurial Organisation


In 2008, Marks and Spencer (M&S) announced its entry into China. The iconic high-street British retailer wanted to tap growth in emerging markets. China fit the requirements: a rapidly growing middle class with increasing disposable income


Your company Super Consulting ltd is appointed to advise M&S on its strategy in China.


3) An implementation plan including WBS (with total estimated time), cost-benefit analysis, RACI plan, risk assessment, and Critical Success factors (CSFs) of your proposed solution.


2) List of alternative solutions and justification of your best proposed solution.


1) An analysis of the problems faced by M&S in China using appropriate consultancy tools.


Unit 3: Research Methods


D.3 Critically evaluate own skills and knowledge, with reference to the outcome of a research project


D.1 Prepare a comprehensive and analytical formal research report


C. Understand how to select material from the outcome of research activities


B.3 Comprehensively analyse the potential ethical considerations arising from relevant research activities


B.2 Critically evaluate the methods used to generate appropriate evidence used in research projects


A.1 Systematically analyse a topic to formulate an appropriate research question


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