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LO2: Critically reflect on the processes and social, cultural and economic context involved in a major creative outcome.


LO1: Critically evaluate a creative research process to inform and generate ideas.


DES11156 Creative Research Portfolio


What conclusions can be inferred regarding Olympic Sports Ltd.’s subsidiaries sales performance and operations? Remember to include the answers to the three issues/questions raised by Olympic Sports Ltd. top management.


(Table A) Data and trends in sales volume and value by month, by year and across the 3 years period,


Ensure that your project plan explicitly refers to a data analytics project framework and explain how the selected framework can be used/applied to address the core three business questions assigned to you.


Using data charting/ graphics, develop visual presentations of the data together with bullet-points setting out the key findings and inferences from your analysis of the charts/ plots.


Using tables, set out and explain the results of your numeric data analysis, including summary of exploratory data and supporting commentary. Explain how your results provide an understanding of Olympic Sports Ltd.’s subsidiaries performance.


Discuss first the generic issues that data analysts encounter in collecting, integrating and cleaning data. Second, discuss the specific quality issues with the project data that the Finance department has provided


Summarise what you are going to present in the report and justify your plan for delivering the research project to the Financial Director. Ensure you also make clear reference of a data analytics project framework as part of your plan.


Question 3: Did the two contracts signed in Germany to produce sport products for private brands have a positive impact on the sales performance of the subsidiary?


Question 2: Perform an analysis of the product offering to identify best performing sport products.


Question 1: Perform a sales value and volume analysis of the three countries to identify the best country to open the first branded shop.


The Finance Director, who is responsible for assessing the financial viability of the company to invest in the different growth scenarios, is interested in understanding the option of opening own branded shops


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